MMS Marketing Specialization in Mumbai | VESIM
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MMS Specializations in Mumbai – Curriculum & Academics at VESIM

Academic Approach at VESIM

VESIM's academic approach focuses on developing students into responsible and industry-ready management professionals. The MMS academic experience is designed to strengthen logical thinking, analytical ability, communication, decision-making, leadership and practical business understanding.

The curriculum and academic activities provide students with opportunities to apply management concepts through projects, presentations, case studies, industry interactions, internships and other experiential learning activities. The academic approach also supports students in developing specialized management knowledge, including areas related to an MMS marketing specialization in Mumbai, through practical and industry-oriented learning.

To achieve this goal, VESIM has established a well-respected advisory board known as Board of Studies

The Board of Studies at VESIM advises the institute on academic matters and the need-of-the-hour in the business world. Currently, the board comprises of 20 members who have great experience in diverse fields of administration, education and business.

The Board plays a pivotal role in examining the syllabus; suggesting amendments in the syllabus based on industry trends; understanding existing teaching pedagogy & proposing changes; and encouraging industry engagements in the form of internships, projects or guest lectures.

VESIM students and faculty interacting in a library room
Guru-Shishya Mentorship Program for MMS Students

Today's competitive business environment requires management graduates to develop more than academic knowledge. Along with a management degree, students need communication skills, professional confidence, leadership abilities and practical understanding to prepare for the challenges of the corporate world.

At VESIM, the Guru-Shishya Mentorship Program is designed to support the overall academic, personal and professional development of MMS students. The program connects students with experienced faculty mentors who provide guidance, share professional insights and help students make informed decisions about their academic and career journey.

Program Overview

The Guru-Shishya Mentorship Program follows a mentor-mentee approach, where a faculty member acts as the Guru (Mentor) and guides the Shishya (Mentee) throughout their management education.

Through regular mentoring and interaction, students receive guidance on academic development, career exploration, professional skills and workplace readiness. Faculty mentors share their knowledge and professional experiences to help students better understand industry expectations and develop the confidence required to begin their professional careers.

The mentorship program supports MMS students in areas such as:

  • Career exploration and planning
  • Professional and communication skills
  • Personal and leadership development
  • Academic guidance and learning
  • Understanding industry expectations
  • Decision-making and problem-solving
  • Transition from management education to professional life

The Guru-Shishya Mentorship Program complements classroom learning at VESIM by providing students with personalized guidance and opportunities to learn from the experience of faculty mentors.

Highlights of Guru - Shishya Mentoring Program VESIM
A Mentor is an experienced faculty member who builds a caring and supportive relationship with his mentees.
Mentors intend to understand their mentees strengths, and weaknesses, and guide them efficiently.
The Guru Shishya program has helped us to follow our mission of “facilitating overall development of a student”.
Some areas where mentors often assist students are academic exploration, appropriate decision-making, career advice, and the college to career transition.
Activities
01.

Personality Development

The first impression always matters in any business organization. Mentors help students to polish their communication skills, improve their body language, boost their confidence, and hone their presentation skills.

02.

Soft Skills Development

A big or small business organization is always keen to employ a student who has a repertoire of knowledge, and technical skills to succeed in his job. In addition to that, employers are nowadays favoring candidates who share a positive attitude, willingness to perform at difficult times, and are flexible. At VESIM, Mentors help students to acquire or develop these skills, as well as learn how to handle failure, success, criticisms, and conflicts at the workplace.

03.

Cognitive Reframing

Also known as cognitive restructuring, this technique has been used by mentors to help students overcome their negative thoughts, anxiety, depression, addictions, phobias, etc. The faculty mentors provide individual and group counselling sessions to help students resolve their internal conflicts and boost their growth potential.

Curriculum Compliance & Customization

The institute adheres to Mumbai University's prescribed curriculum for the MMS program while utilizing the freedom to make contextual additions based on industry needs and feedback through departmental Boards of Studies.

Systematic Curriculum Dissemination

Course syllabi are shared with the faculty, with course allocations based on expertise, interest, and institute needs. Session plans are vetted, finalized, and shared with students via the institute’s ERP system.

Stakeholder-Inclusive Curriculum Development

Curriculum is reviewed and updated through feedback from students, faculty, industry, and alumni to align with Program Educational Objectives (PEOs), Program Outcomes (POs), and Course Outcomes (COs).

Gap Analysis & Continuous Improvement

Regular analysis of PO and CO attainment guides curriculum updates. Revisions are approved by the Board of Studies to ensure relevance and industry alignment.

Pedagogical Innovation

Faculty employ varied teaching methods including flipped classrooms, case studies, role play, experiential learning, and quizzes to foster deeper learning and skill development.

Quality Monitoring & Feedback Integration

Teaching quality is evaluated through student feedback, followed by corrective strategies such as co-teaching, workshops, and seminars to address identified gaps.

Outcome-Based Assessment

Learning outcomes are assessed through continuous internal evaluations and end-semester exams; student feedback further validates teaching effectiveness.

Faculty Development & Recruitment

Faculty are encouraged to attend development programs and use research tools. Recruitment is rigorous, involving expert panels and student feedback on demo lectures.

Student Certification & Skill Development

Students are motivated to complete certification courses (SWAYAM, NPTEL, etc.) and participate in personality development sessions, mock interviews, and resume workshops.

Structured Academic Planning & Industry Readiness

Academic calendars guide our semester planning. Industry internships, live projects, student led events enhance experiential learning, while partnerships with expert trainers boost employability.

Convocation & Student Excellence Awards

Explore batch-wise toppers, specialization awards and Best Summer Internship Project (SIP) recognitions from the MMS degree distribution ceremonies.

Degree Distribution Ceremony · 29 April 2023

MMS Toppers

Sr.Roll No.StudentAwardAmount
159AILANI TAMANNA JAGDISH VINITABest Performance in MMS (Finance)₹2,500
250TULSIANI SIMRAN DHARMENDRA UMABest Performance in MMS (Marketing)₹2,500
36GWALANI DHIREN JAGDISH DIVYABest Performance in MMS (HR)₹2,500
427MORJE PRANALI BHALCHANDRA PRAMILABest Performance in MMS (Operations)₹2,500
583SHARMA MANISH RAKESH BABITABest Performance in MMS (IT)₹2,500
627MORJE PRANALI BHALCHANDRA PRAMILAOverall Academic Performance₹2,500
76GWALANI DHIREN JAGDISH DIVYAAll Round Performance₹2,500
827MORJE PRANALI BHALCHANDRA PRAMILABest Female Topper₹25,000

Best SIP Students

Sr.Roll No.StudentAwardAmount
122DEVDHAR NIKHIL ANIL LAXMIBest SIP in MMS (Finance)₹2,500
2165DUBEY RISHABHKUMAR MANISHANKAR BINUDEVIBest SIP in MMS (Marketing)₹2,500
3174DHUMAL SHRADDHA GORAKHNATH SUREKHABest SIP in MMS (HR)₹2,500
4108JADHAV SHARDUL SHARAD SHUBHANGIBest SIP in MMS (Operations)₹2,500
2020-22 Finance award — AILANI TAMANNA JAGDISH VINITA
FinanceAILANI TAMANNA JAGDISH VINITA
2020-22 Marketing award — TULSIANI SIMRAN DHARMENDRA UMA
MarketingTULSIANI SIMRAN DHARMENDRA UMA
2020-22 HR award — GWALANI DHIREN JAGDISH DIVYA
HRGWALANI DHIREN JAGDISH DIVYA
2020-22 Operations award — MORJE PRANALI BHALCHANDRA PRAMILA
OperationsMORJE PRANALI BHALCHANDRA PRAMILA
2020-22 Overall Academic Performance award — MORJE PRANALI BHALCHANDRA PRAMILA
Overall Academic PerformanceMORJE PRANALI BHALCHANDRA PRAMILA
2020-22 All Round Performance award — GWALANI DHIREN JAGDISH DIVYA
All Round PerformanceGWALANI DHIREN JAGDISH DIVYA
2020-22 Best SIP in MMS (Marketing) — DUBEY RISHABHKUMAR MANISHANKAR BINUDEVI
Best SIP — MarketingDUBEY RISHABHKUMAR MANISHANKAR BINUDEVI
2020-22 Best SIP in MMS (HR) — DHUMAL SHRADDHA GORAKHNATH SUREKHA
Best SIP — HRDHUMAL SHRADDHA GORAKHNATH SUREKHA
2020-22 Best SIP in MMS (Operations) — JADHAV SHARDUL SHARAD SHUBHANGI
Best SIP — OperationsJADHAV SHARDUL SHARAD SHUBHANGI
2020-22 Female Topper award — MORJE PRANALI BHALCHANDRA PRAMILA
Female TopperMORJE PRANALI BHALCHANDRA PRAMILA
Degree Distribution Ceremony · 6 April 2024

MMS Toppers

Sr.Roll No.StudentAwardAmount
197KAPASI SHIVANI RAJESH BINALBest Performance in MMS (Finance)₹2,500
248GHANTI SAYANI KAMAL KUMAR MADHUMITABest Performance in MMS (Marketing)₹2,500
321CHAUDHARI KIMAYA AJAY ARCHANABest Performance in MMS (HR)₹2,500
432PATIL PRADIP VIJAY MANISHABest Performance in MMS (Operations)₹2,500
518CHANDORA JITENDRA HIRARAM SHANTIBest Performance in MMS (IT)₹2,500
6164KESHWANI VANSHIKA VIJAYKUMAR PRIYAOverall Academic Performance₹2,500
762PAPPACHEN CIBIN LUKOSE DAISYAll Round Performance₹2,500
897KAPASI SHIVANI RAJESH BINALTopper in Female₹25,000

Best SIP Students

Sr.Roll No.StudentAwardAmount
2117TIWARI ADITYA KRIPASHANKAR MANJUBest SIP in Marketing₹2,500
2021-23 Finance award — KAPASI SHIVANI RAJESH BINAL
FinanceKAPASI SHIVANI RAJESH BINAL
2021-23 Operations award — PATIL PRADIP VIJAY MANISHA
OperationsPATIL PRADIP VIJAY MANISHA
2021-23 Overall Academic Performance award — KESHWANI VANSHIKA VIJAYKUMAR PRIYA
Overall Academic PerformanceKESHWANI VANSHIKA VIJAYKUMAR PRIYA
2021-23 All Round Performance award — PAPPACHEN CIBIN LUKOSE DAISY
All Round PerformancePAPPACHEN CIBIN LUKOSE DAISY
2021-23 Female Topper award — KAPASI SHIVANI RAJESH BINAL
Female TopperKAPASI SHIVANI RAJESH BINAL
Degree Distribution Ceremony · 3 May 2025

MMS Toppers

Sr.Roll No.StudentAwardAmount
189PUNJABI NIKITA MANOJ RITUBest Performance in MMS (Finance)₹2,500
2165PATIL SHREYAS NANDKISHOR NITABest Performance in MMS (Marketing)₹2,500
347NAGDEV PREETI PRAKASH JAYABest Performance in MMS (HR)₹2,500
460JADHAV VISHAL NANDKUMAR MANISHABest Performance in MMS (Operations)₹2,500
5156JAGGI SAGAR GYANCHAND MEENAKSHIBest Performance in MMS (IT)₹2,500
6165PATIL SHREYAS NANDKISHOR NITAOverall Academic Performance₹2,500
728NANDY MAHASHWETA SUBHRENDU NIBEDITAAll Round Performance₹2,500
889PUNJABI NIKITA MANOJ RITUTopper in Female₹25,000

Best SIP Students

Sr.Roll No.StudentAwardAmount
1169SHETHIA SURVI JAYESH NEETABest SIP in Finance₹2,500
252JAISWAL SAKSHI SHASHIKANT ROHINIBest SIP in Marketing₹2,500
363ALAV AKANKSHA ASHOK AKSHATABest SIP in HR₹2,500
462KAPSE ADITYA APPASO SUREKHABest SIP in Operations₹2,500
5156JAGGI SAGAR GYANCHAND MEENAKSHIBest SIP in Systems (IT)₹2,500
2022-24 academic awards
Academic ExcellenceOverall Academic Performance awards
2022-24 female topper award
Female TopperPUNJABI NIKITA MANOJ RITU
Degree Distribution Ceremony · 18 April 2026

Best SIP Students

Sr.Roll No.Seat No.StudentAwardAmount
11473342TAKALKAR NEHA MADHUKAR MALANBest Performance in SIP (Finance)₹5,000
21283007WATEGAONKAR ATHARVA JITENDRA SUKHADABest Performance in SIP (Marketing)₹5,000
3703363AWALE HARSHALI SUBHASH GEETABest Performance in SIP (HR)₹5,000
4103430KSHIRSAGAR ATHARVA MILIND PRAJAKTABest Performance in SIP (Operations)₹5,000
51691966GOUD SHIVA BABURAM SHANTIDEVIBest Performance in SIP (IT)₹5,000

MMS Toppers

Sr.Roll No.Seat No.StudentAwardAmount
11342897CHHABHAIYA HETA DINESH NIRANJANAOverall Program Topper Female₹35,000
21162917GURAV TANVI NAYANESH NEHAOverall Program Topper Female₹35,000
3513039NAYAK SAMAR KRUSHNA DIPTIOverall Program Topper Male₹35,000
4243300KUKREJA GAURAV OMPRAKASH JUHIBest All Round Performance in MMS (Across Specializations)₹35,000
51303348VALECHA DHADKAN PANKAJ BHAKTIBest Performance in MMS (Finance)₹10,000
61342897CHHABHAIYA HETA DINESH NIRANJANABest Performance in MMS (Marketing)₹10,000
71162917GURAV TANVI NAYANESH NEHABest Performance in MMS (Marketing)₹10,000
8513039NAYAK SAMAR KRUSHNA DIPTIBest Performance in MMS (Marketing)₹10,000
9703363AWALE HARSHALI SUBHASH GEETABest Performance in MMS (HR)₹10,000
101356806KACHA ISHA YOGESHBHAI DARSHANABENBest Performance in MMS (HR)₹10,000
111433442SHETE MANASI SACHIN RUPALIBest Performance in MMS (Operations)₹10,000
121691966GOUD SHIVA BABURAM SHANTIDEVIBest Performance in MMS (IT)₹10,000
2023-25 Program Topper Female — CHHABHAIYA HETA DINESH NIRANJANA and GURAV TANVI NAYANESH NEHA
Program Topper — FemaleCHHABHAIYA HETA DINESH NIRANJANA & GURAV TANVI NAYANESH NEHA
2023-25 Program Topper Male — NAYAK SAMAR KRUSHNA DIPTI
Program Topper — MaleNAYAK SAMAR KRUSHNA DIPTI
2023-25 All Round Performance — KUKREJA GAURAV OMPRAKASH JUHI
All Round PerformanceKUKREJA GAURAV OMPRAKASH JUHI
2023-25 Finance award — VALECHA DHADKAN PANKAJ BHAKTI
FinanceVALECHA DHADKAN PANKAJ BHAKTI
2023-25 Marketing awards — CHHABHAIYA HETA DINESH NIRANJANA, GURAV TANVI NAYANESH NEHA and NAYAK SAMAR KRUSHNA DIPTI
MarketingCHHABHAIYA HETA DINESH NIRANJANA & GURAV TANVI NAYANESH NEHA & NAYAK SAMAR KRUSHNA DIPTI
2023-25 HR awards — AWALE HARSHALI SUBHASH GEETA and KACHA ISHA YOGESHBHAI DARSHANABEN
HRAWALE HARSHALI SUBHASH GEETA & KACHA ISHA YOGESHBHAI DARSHANABEN
2023-25 Operations award — SHETE MANASI SACHIN RUPALI
OperationsSHETE MANASI SACHIN RUPALI
2023-25 Best SIP Finance — TAKALKAR NEHA MADHUKAR MALAN
Best SIP — FinanceTAKALKAR NEHA MADHUKAR MALAN
2023-25 Best SIP Marketing — WATEGAONKAR ATHARVA JITENDRA SUKHADA
Best SIP — MarketingWATEGAONKAR ATHARVA JITENDRA SUKHADA
2023-25 Best SIP HR — AWALE HARSHALI SUBHASH GEETA
Best SIP — HRAWALE HARSHALI SUBHASH GEETA
2023-25 Best SIP Operations — KSHIRSAGAR ATHARVA MILIND PRAJAKTA
Best SIP — OperationsKSHIRSAGAR ATHARVA MILIND PRAJAKTA

Student Handbook

Specialization Offered

Career Options

Finance
  • Financial Data Analyst
  • Portfolio Manager
  • Risk Analyst
  • Investment Banker
  • Treasury FO, MO, BO
  • Forex Analyst
  • Equity Research - Financial Analyst
Finance specialization icon
Marketing
  • Marketing Analyst
  • Digital Marketing Manager
  • Business Development Managers
  • SEO/SEM Specialist
  • Brand Manager
  • MarCom Manager
Marketing specialization icon
HR
  • HR Consultant
  • HR Analyst
  • HR Manager
  • Training & Development Manage
  • Recruiter
Human resources specialization icon
Operations and Supply Chain
  • Sourcing Analyst
  • Logistic Manager
  • Operation Analyst
  • Supply Chain Analyst
  • Quality Manager
  • Material Manager
  • Analyst for Demand and Forecasting
Operations and supply chain specialization icon
IT / Systems
  • Associate Project Manager
  • Management Consultant
  • Business Analyst
  • Digital Transformation - IT Sales Specialist
  • CBIT Analyst
IT and systems specialization icon